Social Media

Social Media

Presented by Clark Community College Corporate and Continuing Education

Offered Online and Onground at the Clark College Columbia Tech Center and Main Campus
Recurring Schedules

Course Summary:

Designed for adult business learners, students will learn about how Social Media and Social Networks (Facebook, Linked-ln, and Twitter) are transforming the media landscape.  Specifically, students will be shown how to use Social Media to promote their businesses or special interests; how social media relates to an online marketing strategy; how to leverage Social Media as a low-cost, highly visible way of raising consumer awareness, and how Social Media encourages an audience to take action. This class is a must for any small business owner looking to learn from their customers and market their business at the speed of light!

Syllabus and Lesson Plans:

• Lesson Plan

Course Materials:

• Discussion Forum
• Student Survey
• A Social Media Campaign Plan for the Small Business
• Workshed Presentation on SEO/SEM

Presentations:

• Presentation: Leveraging Social Media Week One
• Presentation: Leveraging Social Media Week Two
• Presentation: Leveraging Social Media Week Three
• Presentation: Leveraging Social Media Week Four
• Presentation: Leveraging Social Media Week Five

Seminar Format:

• Presentation: Technology Strategy for the Small Business – Social Media
• Attendee Survey

Workbook and Labs:

.

Who Should Attend:

Anyone interested in learning how to leverage social media to promote their business or special interest.

Presented and Prepared By:

Russell Mickler, CISSP
Principal, Mickler & Associates, Inc.
An Authorized Google Apps Reseller

Registration:

Clark College Online Registration

For more information, please use the Contact Page of our website.